Wednesday, July 15, 2009

AdSense Alternatives - SEO FIRM DELHI

Did anyone ever check the alternatives to Google AdSense? That is, besides Google AdSense, is there anything else? Most of the online marketers are trying different alternatives to earn their online income. Running Google AdSense ads on their websites/blogs is one of the most preferred ways. However, there are other alternatives as well to monetize blogs or sites besides Google AdSense?

The quickest way to earning an online income through website is to find products, memberships, or services which pays recurring commissions.

The most popular way bloggers earn their income is by the contextual ad program from Google called AdSense. However, other alternatives are also available to increase this income.

Below are some of other alternatives of monetizing blog or website besides Google AdSense :

- WidgetBucks
- Chitika’s eMiniMalls
- Tribal Fusion
- Azoogle Ads
- Adbrite
- AdHearUs
- Kanoodle
- Clicksor
- BidVertiser
- FastClick
- ValueClickMedia

Also, the following affiliate programs can be tried out:

- ClickBank
- Commission Junction
- LinkShare
- Amazon

In conclusion, if someone wants to increase online earnings through website or blog then these above mentioned resources can be looked upon.

Monday, July 13, 2009

Adwords New Interface: Introducing spreadsheet editing

To make the work easier and faster on Adwords interface, Google has introduced a new feature in its new adwords interface called “spreadsheet edit”. Now advertisers can directly make the changes on Adwords interface in the same manner as they used to make through Adwords editor. The changes would include daily bid adjustment, creating keyword lists, adjusting destination URLs etc.






Also, we can simply copy and paste the work from another spreadsheet into Adwords spreadsheet. This will save a lot of time; and at the same time, advertisers will not have to go off-line to use Google Adwords Editor.

Rosetta Stone Files Suit Against Google in Adwords (RST, GOOG)

Rosetta Stone, Inc. a leading company in language learning and translation s/w, has sued Google Inc. and is seeking to prevent it from infringing upon its trademarks. The suit alleges that Google allows third parties to purchase the right to use Rosetta Stone trademarks or other terms confusingly similar in Google’s AdWords advertising program.

The case has been filed by Rosetta Stone as Google allows PPC advertisers to use trademark terms in their ad text without owning the trademark and without the permission from the trademark holder. Advertisers are allowed to use these terms within the text or title of paid advertisements.

We have encountered the same issues with one of our PPC clients viz., Manas Hosting. Trademark terms such as "Godaddy" were being used as ‘keyword’ triggers for paid advertisements. On similar grounds, Godaddy also filed a complaint with Google regarding the usage of their trademarks by Manas Hosting.

Trademark and copyrights policy needs to be read thoroughly before using them as our keyword list. Also we should educate the client regarding the same.

Thursday, July 9, 2009

Custom Search with Automatic transliteration

It is harder to type in one language as compared to another. When we're searching for content in a specific language, it is often convenient to think in that language, but type in another, e.g., English. i.e. one can get the search results in different language that the language of the search term.

Google made this easier to do in Custom Search. They have enabled transliteration in Custom Search for a set of languages. This will make it easier to find news in Arabic, Indian news in Hindi, one's favourite Bollywood song lyrics, or local content in a bunch of other Indic languages - Kannada, Malayalam, Tamil and Telugu. Soon this feature will be enabled for other languages also.

Transliteration is available to use in your search box in the following languages:

· Arabic

· Hindi

· Kannada

· Malayalam

· Tamil

· Telugu
 
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